[Detecting Real-World Influence Through Twitter](https://arxiv.org/pdf/1506.05903.pdf)

[Everyone is an Influencer](https://knowen-production.s3.amazonaws.com/uploads/attachment/file/4970/Everyones_an_Influencer_Quantifying_Influence_on_.pdf) yahoo 2011

## [Virtual Influencers Make Real Money](https://s3.amazonaws.com/knowen-production/big_attachments/5e192f8801f896def7aa6c2e25738519/virtual+influencers.pdf)