

[A Pitch Deck for Each Stage of Your Company’s Life](https://knowen-production.s3.amazonaws.com/uploads/attachment/file/4818/A%2BPitch%2BDeck%2Bfor%2BEach%2BStage%2Bof%2BYour%2BCompany_E2_80_99s%2BLife%2B_%2Bby%2BNicolas%2BCarteron%2B_%2BThe%2BStartup%2B_%2BAug_%2B2020%2B_%2BMedium.pdf)
Your pitch deck is your company’s story. Make it impactful and relevant. Let it evolve with you and your business.
**Your greatest asset as a founder/company executive is your storytelling ability**

- [In Defense of the Deck](http://abovethecrowd.com/2015/07/07/in-defense-of-the-deck/)  Above the Crowd BY BILL GURLEY
> .... you will need to tell your company’s story in high-stakes situations over and over and over again. Because of this, venture capitalists place huge positive weight on how good you are at this skill

- Hiscox insurance AND [LinkedIn digital marketing guide for SMEs](https://www.hiscox.co.uk/business-blog/use-linkedin-marketing-small-business/)

[A startup’s launch shouldn’t be treated as a one-time PR opportunity. It’s just the beginning](https://www.docsend.com/blog/a-startups-launch-shouldnt-be-treated-as-a-one-time-pr-opportunity-its-just-a-beginning/)


[How Zapier Reached 35M ARR With This SaaS SEO Strategy](https://ryanberg.co/how-zapier-reached-35m-arr-with-this-saas-seo-strategy/) and [here](https://vc.ru/marketing/52459-zapierlandings)

